Dr. Carlos Merlo is a political strategist, author and speaker, and Managing Partner of Victory. He has worked on nine presidential campaigns across three continents, has published 16 books, and has spoken at Harvard Law School, George Washington University and three TEDx stages.
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Dr. Carlos Merlo is a political strategist, author and speaker, and Managing Partner of Victory, a strategic communication and political marketing firm. He has worked on nine presidential campaigns, including those of Claudia Sheinbaum, Javier Milei and Nayib Bukele, and on government communication in Spain, Chile and Colombia.
He is the author of 16 books, including Cuarto Poder and Electorados Silenciosos, and his work is cited in academic research, doctoral theses and government reports in more than ten countries. He has spoken at Harvard Law School, George Washington University and three TEDx stages, with more than 160 conferences and masterclasses.
He holds a PhD in Management and is a PhD candidate in Communication and Strategic Marketing at Universidad Anáhuac. His work has been covered by The New York Times, El País, Forbes and Univision.
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- ROLE
- Political strategist, author, speaker
- FIRM
- Managing Partner, Victory
- CAMPAIGNS
- 9 presidential · 3 continents
- BOOKS
- 16 published
- STAGES
- Harvard Law School · GWU · 3 TEDx
- CONFERENCES
- 160+
- EDUCATION
- PhD in Management
- BASED IN
- Mexico City · Washington, D.C.





